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Q&A: What Search Engine Optimization Can Offer the Financial Services Industry

Banking 2020

Entering search queries online is something that we, as consumers do all the time. This reason, among many others, is why marketers know that it’s something they need to pay attention to, if they aren’t already. Sabrina: Angie, I’m first curious about how you got involved in search marketing. Sabrina : That makes sense.

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Q&A: What SEO Can Offer the Financial Services Industry

Banking 2020

Entering search queries online is something that we, as consumers do all the time. This reason, among many others, is why marketers know that it’s something they need to pay attention to, if they aren’t already. Mobile should be at the forefront of your plan and definitely at the forefront of your search marketing strategy.

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How 60+ Startups Are Disrupting Retail And Commercial Banking Around The World

CB Insights

Incumbents are not standing still and are acting to protect their market share. Table of contents: Market map: the startups disrupting retail & commercial banking. Market Map: The Startups Disrupting Retail & Commercial Banking. While these customers may be easier to acquire, they are tougher to monetize. Key takeaways.

Retail 78
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Finovate Fall 2016 Live Blog – Day 2

William Mills

Targeted at Marketing, execs, lines of business owners, etc. 2015 formed aspire to address inefficiencies in alternative lending market. Working for the past 6 years with many banks to design their online experience. Showing two different types of customers and how one person sees his online experience. It’s pretty cool.

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FinovateFall 2017 Live Blog – Day 2

William Mills

They’re showing a web platform related to their capitol markets solution. YUKKA Lab AG detects market sentiments and transforms them into innovative tools for the finance and communications industry. That SOUNDS like a Georgia bank but I bet it’s in New Jersey. Its an add on to existing online banking. 3 Shalem St.

Samsung 69
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Finovate Fall 2016 Live Blog – Day 1

William Mills

Visualizing data for trends and market projection, visualize data in different ways. Showing a customer going online via their PC browser to make a payment by buying currency and I assume sending to someone else in a different currency. Besides Georgia, Texas seems to be a hot area for FinTech companies. Boy, that’s the truth.

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What Is Psychographics? Understanding The ‘Dark Arts’ Of Marketing That Brought Down Cambridge Analytica

CB Insights

Is it the “dark arts” of marketing — as some, including former presidential candidate Hilary Clinton and Democratic Congressman Adam Schiff, have claimed? Psychographics has the potential to transform the way marketers understand and influence decision-making. For example, imagine trying to market a vegan protein bar.