South State Correspondent

SEPTEMBER 20, 2022

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

Conference 195

Conference Marketing social media Data 195

PYMNTS

JULY 1, 2019

When it comes to technological innovation, however, the smaller players have long been outgunned by larger FIs and their sizable IT budgets. Today, small banks are more aggressive and ambitious in their innovation strategies than medium-sized and large FIs. This is changing — in a big way. On average, these FIs designate 45.7

Innovation 157

Innovation Innovation Strategies Survey Groups 157

The Financial Brand

DECEMBER 9, 2019

Streaming TV offers two lessons for financial marketers: You can't personalize too much and strong brand reputation and trust still count. The post Personalization’s Promise Drives Deals with Fintechs and Retail Partners appeared first on The Financial Brand.

Retail 21

Retail Fintech Branding Marketing 21

The Financial Brand

JULY 19, 2021

Digital banking engagement leads to more customer data and better customer experiences, which leads to greater loyalty and higher profits. The post The Future of Loyalty in Banking is at Risk appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Customer Experience 43

Customer Experience Banking Trends Analysis Digital Banking 43

William Mills

SEPTEMBER 7, 2016

Visualizing data for trends and market projection, visualize data in different ways. Their API is already integrated in a few core systems and other fintech necessitates. Charlotte, NC-based tech company founded eight years ago by a 14-year FinTech veteran from FIS. With GoodData can productize the data and more.

Mobile 40

Mobile Cards Fraud Data 40