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Two Executive Views of Digital Transformation, and Why They Both Matter

Gonzobanker

Executives at the financial institution who have responsibility for customer service, digital banking and retail sales have one perspective. New research reveals that almost half of mid-size banks and credit unions are at less than 10% on their digital transformation strategies going into 2021.

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The 4 questions you should ask when adding metrics to your mobile banking strategy

Banking 2020

The switch to digital banking has been a relatively recent change, and mobile banking has only just emerged as a viable option for customers. Banks are still trying to figure out how mobile banking fits into their digital strategy. That percentage is projected to increase within the next few years.

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Financial Brand Forum 2019: 5 Wins in 5 Minutes

Gonzobanker

Or as Vons Credit Union ’s Jay Lassiter put it in a breakout, “Everything we do has to be targeted and 20% of our team is out in the field meeting with prospects where they work … supported by QR code info in breakrooms that drive mobile app downloads.”. Umpqua Bank ’s Rilla Delorier had to follow that.

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