Independent Banker

DECEMBER 31, 2021

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. They share tips for how community banks can get started. What is paid social? By Amy Geist. Paul, Minn.,

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91

Independent Banker

OCTOBER 31, 2021

Measuring the success of your community bank’s campaigns can lead to greater ROI, increased conversion rates and a game plan for future initiatives. From mailers and e-newsletters to social media posts and events, there are countless ways to spread the word about your community bank and its offerings. By Taylor Hugo.

Marketing 91

Marketing social media Video Community 91

William Mills

AUGUST 30, 2018

Hosting a fintech podcast is not only a great opportunity to share your thoughts on trends and events in the community, but it also has some significant potential benefits from a business standpoint. After all, the end goal of a well-rounded content marketing program isn’t just to share your thoughts—it’s to see results. SEO Benefits.

Fintech 41

Fintech social media Branding Marketing Strategies 41

NCR

MAY 16, 2016

How do you ensure your website appears at the top of the search-engine results page (SERP) of Google, Bing, and Yahoo? A little thought and preparation beforehand will do wonders for your marketing strategy and translate into more sales for you. Social Media. Google loves images; never forget that.

Strategy 53

Strategy social media Google CA 53

Long Lasting Ideas

JANUARY 19, 2015

Do you have testimonials on your web site and reviews on directories and social media sites for your customers and prospective customers to see? For financial institutions, reviews will show up on social media, such as Facebook, on Google business listings, and in various business directories such as the Yellow Pages.

Marketing 40

Marketing social media Online Marketing Strategies 40

Long Lasting Ideas

JANUARY 5, 2015

In the age of Apple Pay, Google Wallet, and online banking, the old assumptions are shattered. But how do we attract a generation that communicates phone-to-phone and text to text, not face to face? And at a micro level, how do community banks reach a generation overwhelmed with debt that inhibits wealth? Don’t.

Marketing 40

Marketing Millennials Community Bank social media 40

William Mills

MAY 11, 2016

What’s the market strategy? The account has a tie into social media and sharing. This is an extension of business services, powered by a local community bank. This certainly adds a lot of technological capacity to the community bank. This is the integration of mobile social media with trading.

Video 40

Video Mobile social media Analytics 40