South State Correspondent

SEPTEMBER 20, 2022

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. Many sessions discussed the importance of setting clear goals for any marketing effort, such as the talk by Jessica Reese (graphical notes below), the Social Media Manager for Arvest Bank (AR, $27B).

Conference 195

Conference Marketing social media Data 195

PYMNTS

NOVEMBER 8, 2018

The company will place ads on social media, billboards and posters that will not only promote greater education about the safe use of scooters and bikes (areas in which ridesharing pioneers such as Uber and Lyft have become active), but encourage greater situation awareness about cars and pedestrians. Lime Campaign.

San Francisco 128

San Francisco social media San Diego Los Angeles 128

Independent Banker

DECEMBER 31, 2022

We recently spoke with community bank CEOs from across the country to gain insights on how they’re proactively positioning to manage risks and take advantage of growth opportunities in the coming year. Following some respite in 2022, community bankers are bracing for a tougher economic landscape ahead in 2023. By Beth Mattson-Teig.

Community Bank 91

Community Bank Community Tampa North Carolina 91

Jeff For Banks

JUNE 2, 2023

Although community banks did not lend to sub-prime borrowers in any meaningful way, did we participate? In many respects, community banks were caught in the cross-fire through the purchase of those mbs instruments – and subsequent trial through public sentiment. Some seemed panicked. But we still had plenty of liquidity, right?

FDIC 78

FDIC Community Bank Regulation Lending 78

CB Insights

SEPTEMBER 24, 2018

Brands are leveraging social media to advertise “aspirational lifestyles,” making it easier than ever to buy into the wellness mentality. Wellness communities are also being emphasized in female-focused co-working spaces such as WeWork-backed The Wing ($42M) and The Riveter ($5M).

Trends 76

Trends Branding Examples Industry 76