Capital Management Marketing Marketing Automation 
Independent Banker
FEBRUARY 28, 2023
Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Andrew Catalano, Austin Williams While most community banks aren’t yet using first-party data for marketing purposes to grow revenue and retain customers, experts say those willing to invest in the effort can reap big rewards. “To
PYMNTS
DECEMBER 16, 2016
Though many financial institutions recognize the opportunity to help middle-market businesses automate their AP payments, they have not been able to fully capitalize on the opportunity. Some observers will define this market as $10 million in the top line to $1 billion. Maybe not a hard concept, but not so easy.
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Perficient
JULY 12, 2022
Across financial services – industries such as banking, wealth management, and insurance – the need for greater personalization has been a theme for several years. What does your brand portray to the market? Your brand is the beacon of authenticity for a personal experience.
Gonzobanker
DECEMBER 19, 2017
Endless CRM and data management projects that shook our foundations and gutted our PMOs. Rainbolt has quietly built a community bank in the past 20 years that is closing in on $2 billion of market cap. It will never regain its IPO value and it trades at one-third the market cap of LendingTree. FinTech threats and distractions.
Perficient
JULY 21, 2023
The ability to unify disparate data sets, generate personalized content, and automate tasks will drive accelerated value from the Salesforce platform and its industry clouds. Data Cloud and Einstein GPT are two powerful tools that help businesses improve their data management, customer engagement, and operational efficiency.
Cisco
MAY 5, 2021
Earlier this year Cisco completed its acquisition of imimobile, adding an enterprise-grade, digital-first client interaction management platform to Cisco’s industry-leading collaboration and contact center solution portfolio. You already have a CRM, a Marketing Automation platform, or Call Center software.
CB Insights
AUGUST 31, 2017
The trend is poised to reach an all-time high in 2017: in the first half of this year, the venture capital arms of corporations participated in $1.8B Corporate Investors in the Round: Baidu Capital, Lenovo Ventures Group, Tencent Holdings. Advertising/Marketing AI. Company: Taboola. Business AI. Company: Element AI.
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