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Retail Pulse: Floravere Opens NYC Store; Target Debuts Everspring Brand

PYMNTS

Direct-to-consumer wedding brands are opening stores in real life — and personalizing the customer experience within them through digital technology. At the same time, the brand seeks to create personalization through every one of its touchpoints. In Other Brick-and-Mortar News. percent and 1.0 percent, respectively.

Branding 123
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SoulCycle Partners With Public School For Athleisure Line

PYMNTS

According to news from Bloomberg on Monday (Dec. 4), SoulCycle recently launched a line of workout clothing in collaboration with New York City-based streetwear company Public School. SoulCycle has had its own branded clothing for years, releasing up to 60 styles each month at each of its 80 studios and online.

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Trust And Speed Light A New Path To Omnichannel Retail

PYMNTS

But as a new webinar from PYMNTS showed, retail success is not exactly some mysterious process; it simply requires close attention to changing consumer trends and new technologies, including those centered around payments. They were born into a world with this technology and access,” Parsons said. Trust Issues.

Retail 137
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American Apparel And Postmates Pair Up

PYMNTS

While the eCommerce giant has managed to narrow this window to one or two days, an unlikely brand is saying that it should take no longer than an hour. “One- or two-day shipping is no longer an option; we are creating entirely new customer expectations.”

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Physical Retail Looks For New Life This Holiday Season

PYMNTS

In-store holiday returns present a unique opportunity for retailers to either upsell or capture another sale while a consumer is in the store, aided by savvy store employees and retail technology. Both of those demographics surprisingly beat out millennials, at 53 percent, and Gen Z, at 46 percent. Consumer Trends.

Retail 131
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Digital Spaces As Virtual Makeup Studios, Augmented Reality Style

PYMNTS

AR could be on the cusp of having its moment, as a large brick-and-mortar retailer has fresh plans to appeal to shoppers willing to test out the technology. And new technology is in the works to help welcome them to the AR world: In October, it was reported that a Facebook executive said the company is developing augmented reality glasses.

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Rebecca Minkoff Has Connected Commerce In The Bag

PYMNTS

If the modern man wants to get in on the smart clothing trend, there’s a stylish bomber jacket by New York City men’s designer Rochambeau that uses the same technology as the new Minkoff handbags. Technology tends to focus on utility. While she certainly made a statement, it wasn’t a fashionable one.