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2016 IB Social Media Leaders

Independent Banker

Congratulations to the Top 2016 IB Social Media Leaders. Independent Banker ® magazine recognizes three community banks who have conducted creative, engaging and impactful social media campaigns. 2016 IB Social Media Leaders is sponsored by SHAZAM. listed in alphabetical order). Bank of Ann Arbor.

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Vans Skates Into LA With Community-Driven Concept

PYMNTS

Youth-oriented shoe and apparel brand Vans has found the intersection of both, as seen in its most recent store opening this past week in Los Angeles. The brand is well-known for using its community of skateboarders for design ideas and marketing. The brand has also partnered with Goodwill and Chrysalis to access underserved employees.

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After Subscription Stumbles, How Patreon Won Back Customer Trust

PYMNTS

Magazine and newspaper subscriptions are popular services that have been around for decades, making them a favorite for bad actors as well. New York officials, however, recently delivered good news to victims of a magazine scam that Orbital Publishing Group oversaw. Patreon’s Quick Response To Subscription Stumble Gains Customer Trust.

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A Step Ahead

Independent Banker

social media presence. With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. In McIlwain’s book “The Social Advisor: Social Media Secrets of the Financial Industry,” she assigns each social media platform a moniker.

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11 Lessons From Startup Chapter 11s

CB Insights

The company announced it was effectively ceasing operations immediately and filing for Chapter 11 bankruptcy, putting more than 1,100 people out of work overnight. The company’s assets were acquired by Q Holdings in 2015, and the firm quietly relaunched the Quirky brand in 2017. This would be Munchery’s downfall.

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Autopsy Report: 9 Startup Failure Stories And What We Can Learn From Them

CB Insights

After soaring to a multi-billion-dollar valuation behind an iconic founder, a team of prominent backers, and a promise to revolutionize blood testing, Theranos officially ceased operations in 2018. That July, it banned Holmes from owning or operating a lab for two years. The rise and fall of Theranos.

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Dear MBAs, AI is Coming For You: The Coming Wave of Expert Automation & Augmentation Software (EAAS)

CB Insights

Institutional Investor’s Alpha magazine ranked the 25 best-paid hedge fund managers and 8 of the top 10 were algorithmic funds (not active managers). AI is automating different branding and marketing efforts, and creating personalized campaigns, targeted messaging, personalized website experience, and social media sentiment analysis.