Branding Definition Millennials National 
PYMNTS
OCTOBER 6, 2020
To help merchants and promote Afterpay in-store payment services to individuals before the busy holiday shopping season, buy now, pay later (BNPL) firm Afterpay and Simon have announced a national collaboration. Millennial and Gen Z shoppers are focusing on sustainable and ethical fashion and retail more than before.
PYMNTS
APRIL 23, 2019
Last week, wireless carrier T-Mobile announced it would throw its hat into the mobile banking arena with the national rollout of T-Mobile MONEY. Traditional banks aren’t mobile-first, and they’re definitely not customer-first. When asked about favorite brands and retailers, Amazon , Walmart , Target and Costco topped the list.
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PYMNTS
MAY 30, 2016
Online brands have yet to figure out a way to offer mimosas while personal stylists or designers do their jewel-encrusted work, and while there are more than a few startups trying to replicate an equivalent experience, a growing number are realizing that they might not need to at all. billion total. ”
PYMNTS
JUNE 6, 2019
June brings colorful, high-energy LGBTQ Pride Month celebrations to cities across the nation. The company sells hand-poured lollipops in various shapes and flavors — like rose cardamom, chili mango and mojito — and often goes by its Lick It Lollipops candy brand name.
PYMNTS
MAY 10, 2016
Ripples were promptly sent flying into all corners of the retail universe with the launch of Amazon Home Services in March 2015, and now that both mom-and-pop hardware shops, as well as national brick-and-mortar chains have had more than a calendar year to react to the changes, a definite trend has emerged.
Banking 2020
NOVEMBER 27, 2015
No one understands this trend better than those pesky millennials. These digital-heavy, mobile-savvy youngsters feel free to eschew brand loyalty and shop around for options on a whim, and the constant emergence of new technologies supports fickle habits. At the same time, credit unions chalked up 3% growth in new millennial customers.
PYMNTS
APRIL 10, 2018
And that mindset — according to what Michelle Spellerberg, Alliant Vice President of Marketing & Digital Channels, told PYMNTS — is the mindset mistake that is keeping consumers bound to the brand, despite the fact that the concept is, in Alliant’s opinion, “on its way out.”. “I This is a learned experience from when we were all kids.
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