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[Webinar Recording] What Financial Institutions Can Learn From Top Brands in Other Industries

Perficient

By optimizing these digital efforts, companies will increase sales and provide value to their customers. Below are three examples of outstanding customer engagement campaigns that were launched by well-known brands (not discussed in our webinar!): How will your company take the next step in customer engagement?

Branding 294
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How Can Automakers and Suppliers Win Over Customers With Digital?

Perficient

Customer expectations have evolved drastically due to the impact that digital technology has placed on the customer experience. There is also no question that Covid-19 has changed the digital game by increasing digital transformations and creating a demand for a smooth digital experience.

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2020 Holiday Season: How Marketers Can Prepare and Adapt – Webinar Transcript

Perficient

In this webinar, Eric Enge (Principal, Digital Marketing at Perficient) and Jim Hertzfeld (Chief Strategist, Digital at Perficient) discuss: How marketers have already adapted and where they see the most opportunity moving forward. Ways to identify and meet changing customer expectations, wants, and needs. Missed the webinar?

Marketing 294
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Personalized Marketing: What Banking Customers Really Want

Perficient

And those consumers desire digital experiences that are personalized and meaningful. In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. That’s a whole lot of consumers, all of whom come with unique expectations, needs, and data.

Marketing 294
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A Look At Amazon Protect: Amazon’s Warranty Insurance Brand Expands In Europe

CB Insights

” At the bottom of the first page of these same search results is an article highlighting Amazon’s first branded foray into insurance on its own platform: the launch of Amazon Protect in the UK. In terms of UX, the purchase flow for Amazon Protect is integrated directly into the checkout process, as shown below in orange.