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Using Communication To Make Your Brand Unforgettable in 2018

PYMNTS

Many businesses now compete solely on the strength of their customer experience. Creating an experience that’s memorable and as effortless as possible for customers will likely be what makes them choose you from the dizzying amount of options available. This makes for a strong brand image that’ll remain on their minds.

Branding 142
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Tapping Into The Digital Economy With Restaurant Innovations

PYMNTS

Such offerings can help QSRs bring in customers: According to the PYMNTS Restaurant Readiness Index , 62 percent of consumers said the availability of digital innovations would make them more likely to visit in the future. With the addition of kiosks, McDonald’s is focusing on customer experience and choice. One in 10 – or 10.4

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How Blaze Pizza Fires Up Friendly Fraud Defenses

PYMNTS

Blaze works with a loyalty and engagement platform solution provider to help prevent friendly fraud and also utilizes customer survey platform Tattle to smooth out any negative customer experiences. Social media feedback is also collected and reported to track consumer sentiment. Pandemic-Driven Pivots.

Fraud 177
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How Siri And Alexa Could Be The New Face — Or Voice — Of Hospitality

PYMNTS

Like so much of the retail industry, hospitality is all about customer experience. A happy customer is an asset and a source of repeat revenue, either because they will stay at the hotel chain again themselves or because they will recommend it to family and friends. Pacifica Hotels — Santa Barbara & Los Angeles.

Las Vegas 108
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Facial Recognition Is Already Here: These Are The 30+ US Companies Testing The Technology

CB Insights

MasterCard, for instance, has been experimenting with a feature it calls “selfie pay” since 2016, in which customers use a phone camera to approve online purchases. Beauty brands are letting customers try on makeup virtually. Food and beverage brands are offering a personalized experience by recognizing customers.