Remove Big Data Remove social media Remove Technology Remove User Experience
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Feelter Sources, Curates Social Sentiment For Brands

PYMNTS

Social media is fast becoming a significant influence on the path to purchase. Businesses are taking notice and looking for ways to source crowd insights, sentiment and authentic user experiences to leverage the sway social content has over prospective buyers. Feelter scores each relevant social media post.

Branding 107
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Watson Marketing Delivers a Competitive Edge that Financial Institutions can Bank On

Insights on Business

They are tech savvy, mobile and social. They rapidly leverage technology to compare options such as prices, features, and banking reputation when purchasing products and services. More than ever – millennials seek customized experiences without a corresponding increase in prices. Millennials are a fastidious breed.

Marketing 156
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Filene @finovatespring 2017 - Day Two

Filene

Ease of use was king including biometric authentication to simplify the process, big data integration, investment solutions, and more big data and machine learning applications. MicroBlink their goal is simple: to improve user experience by eliminating manual data entry.

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Taking banking real-time – what does it mean for customer experience?

NCR

If they have a complaint, for example, they expect to get a response via social media within minutes, while the idea of waiting up to five working days for an application to be processed is completely alien to many. But this could be just the tip of the iceberg for this technology in the financial sector.