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Watson Marketing Delivers a Competitive Edge that Financial Institutions can Bank On

Insights on Business

More than ever – millennials seek customized experiences without a corresponding increase in prices. Cognitive systems are pivotally helping banks enhance customer experiences, uncover new insights, and improve speed and quality of decisions. Interact using natural language, context and reason.

Marketing 156
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The big data boom – what it means for banking

NCR

Big data has been one of the tech industry’s most popular buzzwords for a few years now. But as the number of data sources grows and technology to process it becomes more powerful, the trend is changing from a nice-to-have addition to becoming an essential part of any company’s offering. Fighting fraud.

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Future of Customer Experience in Digital Banking

Banking 2020

This digital experience is vital, as it determines whether they should stay or move to different banks for better service. At this juncture, customer experience is primarily decided by speed, anytime-anywhere-any device banking, security and simple intuitive clicks.

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The Taming Of The Slew (Of Data, That Is)

PYMNTS

Big Data can present big rewards or big headaches for retailers. A recent whitepaper by Synchrony Financial titled “Taming Big Data” found that efficient, targeted data collection can result in customized experience, which, in turn, leads to a better return on investment.

Data 100
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Artificial Intelligence Lands AR In Uncharted Territory

PYMNTS

AI and machine learning have the potential to automate tasks that would have otherwise taken up valuable time of financial professionals and to provide deeper insights from Big Data that human power could not reasonably have achieved. s late payments fight — a pressing issue in other markets as well.

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How The Internet Of Things Is Already Influencing The Retail Industry

PYMNTS

Even artificial intelligence software that can be used to streamline and look for patterns in that sea of data constantly being collected by devices, sensors and everything else that makes up the Internet of Things (i.e., the Things) is a part of the Internet of Things. It can also lead to cost savings through productivity improvements.”.

Retail 100
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Walmart Thinking Small When It Comes To Tech

PYMNTS

As CIO noted, biometrics, which use technologies like fingerprint systems, facial recognition, iris scanning and voice identification, are a natural fit for retailers looking to improve their ability to target marketing efforts and boost security. Expect more in this area as marketers embrace the potential.”.

Retail 100