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What consumers demand of banking loyalty programs and how to exceed their expectations

NCR

Every customer is different, and should be treated as such. A loyalty program is made up of a diverse collection of consumers, from baby boomers to digitally native millennials, all with different expectations of loyalty programs and what the accompanying rewards and promotions should be. The value of choice.

How To 45
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Look Who’s Making AI Intelligent Again

Fintech Labs Insights

As Daniel Latimore, senior vice president of Celent’s banking practice, said in an interview with CNBC , “Though many banks have bots with some level of artificial intelligence, the customer experience has not always been great. Second, it establishes the financial services company’s footing on the millennial map.

America 12
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Bank Marketing AI – Our 14 Favorite Applications That Will Change Your Bank

South State Correspondent

Even if you are not a bank marketer, this article is worth a read to understand AI’s capabilities. If you ever complained that your bank marketing department was under-resourced, this article is your pathway to explosive productivity. Bank marketing AI is ground zero to showcase the transformation that is already taking place.

Marketing 195
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THE 16TH ANNUAL GONZOBANKER AWARDS

Gonzobanker

see https://www.bloomberg.com/news/articles/2016-06-01/this-is-how-a-banker-in-brooklyn-makes-money-on-millennials ). The Vanity is Alive Award – Goes to the Chase Sapphire Reserve card that went gangbusters with millennials who were willing to pay a $450 annual fee for a metal travel card. That kinda scares me.”.

Utah 60