Remove Apple Remove Branding Remove User Experience Remove UX
article thumbnail

Is UX The Key To Mobile Wallet Breakout?

PYMNTS

The answer, as it turns out, may actually lie within merchant eCommerce experiences rather than the wallets themselves. The 23 percent of users trying Apple Pay in June 2016 represents an upward trend instead of the decreasing percentage revealed in the two previous PYMNTS Apple Pay studies. Importance of nailing UX.

UX 100
article thumbnail

In Retail, Are Rewards Their Own Reward?

PYMNTS

Rewards can help lure customers to a brand and keep them there. I think merchants and issuers alike see the value of rewards in creating a storyline for customers, enhancing the relationship with the brand and driving stronger loyalty,” he added. Retail is a dog-eat-dog world, operating at times on the thinnest of margins.

Retail 137
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Does ‘Google Checking’ Foreshadow Big Tech, FinTech Payments Changes?

PYMNTS

While much is yet to be announced about Google Cache, VB expects them to provide an experience layer, while letting the financial institution provide the account and deal with regulatory compliance. Google’s expertise is in UX design,” he noted. “By Consider, he said, how the Apple Card came into the market. Google’s Aim.

Google 272
article thumbnail

SuperMoney Brings a Kayak-Like UX to the Online Borrowing Process

Fintech Labs Insights

CEO Miron Lulic urges you to think of the “serendipity” of real-time offers provided on platforms like airline fare aggregator Kayak, and imagine the same user experience in financial services. To build the brand consumers think of first whenever they need a financial service. What is SuperMoney ?

UX 22
article thumbnail

We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

An explosion of new consumer finance brands is transforming how people save, spend, and manage their money. For the non-exited companies — Robinhood, Acorns, Stash, and Credit Karma — we looked at which apps had the highest rates of user growth and what’s driving expansion. In aggregate, they command $1.3

Tools 78