Perficient

FEBRUARY 25, 2021

Our story so far has explored the gap between what customers expect and what brands deliver. To avoid a fall, first take stock of your firm’s customer experience and digital maturity. This includes knowing how your peers and senior leadership perceive said maturity. Customers expect dependable, connected experiences from brands.

Meeting 309

Meeting Customer Experience Branding Leadership 309

PYMNTS

OCTOBER 11, 2019

This week the big headline generator wasn’t anything that either brand was selling, or doing in service or sales, but instead what a spokesperson said — specifically what they said about the current controversy over Amazon’s place in claiming the consumer’s whole paycheck. Big Plays of the Week: The Digital Brand Reshuffles .

Leadership 100

Leadership Apple Branding Retail 100

Insights on Business

MAY 3, 2019

Tailoring specialized content through the use of analytics and AI. The industry is shifting to a digitally-enabled, holistic advice model , where clients are seeking advice on a variety of topics. Learn more about IBM’s digital strategy and transformation consulting practice. Expanding breadth of participants.

Management 87

Management Data Meeting Branding 87

CB Insights

MAY 10, 2018

Before Bruce Doolin Henderson opened the doors of Boston Consulting Group on July 1, 1963, the concept of “competition” barely existed in American business culture, let alone the concept of strategy. Insight: The rigorous, analytical application of expertise to data to come up with insights that will help the company succeed.

Strategy 78

Strategy Management Analytics Tools 78