PYMNTS
OCTOBER 5, 2018
The brand largely focuses on (and sells to) younger shoppers — particularly millennials and Gen Z. The part of its business — and the use of its proprietary technology — the firm is most known for is in how it leverages its army of more than 2,500 social media influencers who drive the firm’s marketing efforts. “We
Insights on Business
JUNE 14, 2017
The worldwide banking industry experienced profound challenges during the Great Recession of 2008-2009. Millennials are a fastidious breed. They are tech savvy, mobile and social. More than ever – millennials seek customized experiences without a corresponding increase in prices. All is not doom and gloom.
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PYMNTS
OCTOBER 10, 2018
Charnas, based on a tip from her sister, decided to start a fashion blog in 2009. Today, throwing digital marketing dollars at influencers seems like such a common and obvious move for a brand trying to tap into millennial consumers that it’s barely a news event at this point. The relationship did not last.
Independent Banker
OCTOBER 29, 2014
Out of Mom and Dad’s basement, millennials are primed to become your next best customers. Bauhs is on the tail end of the “millennial” generation, which is commonly defined as those born between 1980 and 2000. This is really the moment for community banks to show that they’re a fit for millennials. By Ed Avis.
Independent Banker
NOVEMBER 13, 2014
Out of Mom and Dad’s basement, millennials are primed to become your next best customers. Bauhs is on the tail end of the “millennial” generation, which is commonly defined as those born between 1980 and 2000. This is really the moment for community banks to show that they’re a fit for millennials. By Ed Avis.
PYMNTS
JANUARY 31, 2018
Traditional paper coupons — and digital coupons alike — are popular with consumers, even millennials (who don’t shop and just eat avocado toast ). Fifty percent of millennials opened and read emails from retailers and gave the greatest amount of attention to direct mail and print advertising. Perhaps more social media.
CB Insights
OCTOBER 10, 2017
Ninety-two million millennials will soon be in what Goldman Sachs calls their “prime spending years.” Bankrate found 83% of millennials don’t think they’ll ever retire: they simply “don’t think they’ll have the money” to do so.). In aggregate, they command $1.3 trillion in annual spending.
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