Estee Lauder Agrees To Buy Asian Beauty Brand
PYMNTS
NOVEMBER 19, 2019
Dr. Jart+ was founded in Seoul in 2005 and sells masks, moisturizers, serums and cleansers under names such as Ceramidin and Cicapair, Deal Street Asia reported. He noted that the brand is attractive for its online presence and skincare business. In what is reportedly its first acquisition of an Asian beauty brand, Estee Lauder Cos.
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