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The Return Of The Celebrity-Backed Brand

PYMNTS

Her fragrance was only sold online. Dr. Andrew Weil and Phoenix restaurateur Sam Fox founded True Food Kitchen in 2008 and modeled it around Weil’s anti-inflammatory food pyramid. The market remained dormant until 2017, when Kim Kardashian revived the celebrity perfume industry in the most Kim Kardashian way possible.

Branding 101
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The 2015 GonzoBanker Awards

Gonzobanker

No one has been more successful at using social media to generate awareness and a positive image for their bank than Jill (@JillCastilla, @CitizensEdmond). Jill’s use of Twitter is a model for any bank CEO looking to engage on social media. Online Relationship Builder (ORB) from Alkami. Freudian Slip Award.

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Finovate Spring 2018 – Day 2

William Mills

Fiserv is highly regarded for its leadership and innovation, and award-winning solutions for mobile and online banking, payments, risk management, data analytics and core account processing. Info: Covered Security acts as a personal security assistant looking out for your online life. Looks like they are based in Phoenix. ^WM.

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The 2023 GonzoBanker Awards

Gonzobanker

Paul wrote the “ Online Banking for Dummies ” book in the late ’80s. The Financial Branding Quote of the Year Award – goes to Piper Sandler’s Scott Hildenbrand : “Every bank has a peer group to compare their financial ratios, but bank leaders should also have a social media peer group.” Paul Murphy, founder of Murphy & Co.

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