We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned
CB Insights
OCTOBER 10, 2017
Robinhood’s goal was not to build an app for day-traders or portfolio managers; it was to build an app for the first-time retail investor. Instead, PFM tools operate according to something more like what you might call “quality of life effects.” We’re making investing accessible to young people. Acorns, at $4.50
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