Independent Banker

FEBRUARY 28, 2023

It all forms what is referred to as first-party data, or information that organizations own and collect themselves, and it’s generally considered more valuable and accurate than information that outside providers collect, or third-party data. In addition, many marketers don’t have tools for capturing customer information themselves.

Community Bank 129

Community Bank Community Marketing Data 129

William Mills

NOVEMBER 1, 2016

Our agency is no stranger to technology, its evolution and its expanding impact on all of our lives. We live and breathe it each day through our clients, who have partnered with us (in most cases) for one reason: to help tell their technology story to the right people. But what about technology spending for your CMO?

Technology 40

Technology US Customer Experience Marketing 40

William Mills

JUNE 23, 2016

Recent studies by Goo Technologies suggest that 82% of Americans ignore online ads. So, as a marketer what should you do? If you are engaged in a content marketing program, you are writing and distributing blogs, white papers, emails, social media, etc. Buyers feel overwhelmed by current online ad volumes.

Marketing 40

Marketing social media Study Marketing Automation 40

William Mills

JUNE 23, 2016

Recent studies by Goo Technologies suggest that 82% of Americans ignore online ads. So, as a marketer what should you do? If you are engaged in a content marketing program, you are writing and distributing blogs, white papers, emails, social media, etc. Buyers feel overwhelmed by current online ad volumes.

Marketing 40

Marketing social media Study Marketing Automation 40

William Mills

APRIL 27, 2017

With the Fannie Mae and Freddie Mac still in recovery there has not been great investment in mortgage technology. These folks are may be one of the companies that bring 21st Century technology to the industry. They invested in new technology and are promoting the heck out of it. Ana, CEO is speaking. “20 infocorpgroup.

San Francisco 69

San Francisco social media San Jose Customer Experience 69

William Mills

JANUARY 18, 2018

The secret to successful marketing lies not in drowning your prospects with information about your company, but rather in drawing them in with relevant content that can help them and their business. With public relations activities, social media and blogging, you can begin drawing your prospects into your website.

eBook 41

eBook Marketing Automation Marketing social media 41

Gonzobanker

DECEMBER 19, 2017

These ventures show credit unions are not standing still when it comes to technological disruption, and we hope much is learned from these early risk-taking efforts. For core legacy vendors, there is a three-to-four year window to put some new technology sparkle in your solutions or risk being tagged for replacement. Happy Holidays!

Conference 101

Conference Industry Community Bank Community 101