William Mills

JUNE 23, 2016

PR and content marketing are the answer to your fintech brand awareness and lead generation woes. When you are searching on Google, do you ever click on the advertisements? So, as a marketer what should you do? Content marketing provides companies the unique opportunity to write and distribute their own educational content.

Marketing 40

Marketing social media Study Marketing Automation 40

William Mills

JUNE 23, 2016

PR and content marketing are the answer to your fintech brand awareness and lead generation woes. When you are searching on Google, do you ever click on the advertisements? So, as a marketer what should you do? Content marketing provides companies the unique opportunity to write and distribute their own educational content.

Marketing 40

Marketing social media Study Marketing Automation 40

William Mills

APRIL 27, 2017

Seems like a pretty straightforward application of marketing automation and predictive marketing. From their web site: Unison is the market leader in home ownership investment. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing.

San Francisco 69

San Francisco social media San Jose Customer Experience 69

William Mills

MAY 11, 2017

Marketing Today. 55% of B2B marketers say they are unclear on what content marketing success or effectiveness looks like, and that’s understandable since the sheer volume of activities alone can be overwhelming, including: Blogging; Social Media including Facebook, LinkedIn, Twitter, Google+, etc.;

Marketing 46

Marketing social media Software eBook 46