William Mills

JANUARY 14, 2016

Content marketing has rapidly emerged as a key marketing strategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. My, how things have changed! 2015 was a content marketing tsunami. Content marketing has arrived!

Marketing 41

Marketing Fintech Marketing Automation Marketing Strategies 41

William Mills

MAY 11, 2016

Credit HQ helps demonstrate to a small business how to start trading. Presenting a programmable cloud – a fintech platform. ^KT. Katerina Frolovicheva (MD, Technologies Innovations). This is a leading bank in Russia, with a track record of fintech innovation. What’s the market strategy?

Video 40

Video Mobile social media Analytics 40

William Mills

SEPTEMBER 7, 2016

Their API is already integrated in a few core systems and other fintech necessitates. We are doing a refi on our condo and I had to use GoToMeeting to show our FI’s mortgage lender how to find and use the documents we uploaded on THEIR system because the loan officer didn’t know how to use the system. I liked this demo.

Mobile 40

Mobile Cards Fraud Data 40

William Mills

SEPTEMBER 9, 2016

An App Store for FinTech applications. Showing how someone can connect to other vendors for free for their clients. Getting ready to show how someone might use a connector, in this case Google, now in a design environment to drop the widget in the application and can preview how it looks in different devices.

social media 40

social media ATM Mobile Customer Experience 40