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Biggest Mistake in Digital Strategy Is Forgetting Client Relationships

American Banker

Digital tools improve a bank's traditional sales process, but relationship-based banking is still a huge factor in winning over millennial customers.

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5 Digital Strategies to Boost Mortgage Lending in a Red Hot Market

The Financial Brand

Demand is soaring but so is competition, making digital marketing tools and capabilities – including mobile, chat and social – essential. The post 5 Digital Strategies to Boost Mortgage Lending in a Red Hot Market appeared first on The Financial Brand.

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Take the 5-day challenge to improve your “digital appeal”

Filene

This score indicates where an FI ranks in end-user satisfaction and performance across mobile banking and social media channels, compared to its peers in the industry.” Especially in appealing to millennials, (or let’s face it, everyone on the go today) successful commerce requires transparency and immediacy.

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The ‘Big Guys’ Don’t Always Win

Social Assurance

Social media marketing is a lot more like soccer than it is like conventional war. If you are one of the thousands of community banks and credit unions in the US that compete against the big 5, here are a few things that may help you to think about the competing with social / digital strategies.

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A Step Ahead

Independent Banker

Digital tools and tactics. social media presence. With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. 2016 IB Social Media Leaders. View 2016 IB Social Media Leaders here. By Sam Schaust.