Independent Banker

DECEMBER 31, 2021

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. They share tips for how community banks can get started. What is paid social? Artwork by Oatawa/Getty Images.

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91

Abrigo

NOVEMBER 17, 2023

While some of the recent trending fraud schemes are not new, they have been transformed to prey on communities already dealing with unprecedented times. Social media scams account for the highest losses and are higher than any other fraud typology , at a reported half-billion total loss.

Fraud 195

Fraud Training Trends Compliance 195

Independent Banker

JULY 31, 2022

The financial press, economic commentators and social media sites have used a collection of terms this year that convey a certain image of market values for investment securities: “Plummet.” Community bankers have come to grips with the notion of their bond portfolios being, ahem, “submerged” in a number of ways. Underwater.”

Memphis 103

Memphis Community Security Community Bank 103

Banking 2020

MARCH 10, 2015

Here are a few ways Kyle described how this concept might work: Marketing to the local community and actively becoming a part of it. In today’s fast-paced life, this means engaging with them through social media, as well as hosting educational events. Streamline the loan decision process by investing in technology.

Community 40

Community Lending Capital Conference 40

Abrigo

FEBRUARY 8, 2024

Effective fraud risk management includes detection and fraud monitoring that should consider customer or member history and behavior. Clients should also be wary of social media scams. While interacting with friends and family online can be a fun pastime, social platforms are a feeding ground for fraudsters.

Fraud 195

Fraud Resources social media Software 195