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Building A Digital And Subscription Community For Hockey Parents

PYMNTS

The company’s largest target market is the 12-and-under age group. The Marketing Strategy . The company typically looks for hockey parents — particularly hockey moms with children around the age of 12 — for its targeted marketing. He sees it less as a group and more of a community.

Community 161
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Around The World With World Cup Commerce

PYMNTS

to the global advertising market, according to Zenith. In particular, it is looking to see how its advertising efforts are bolstering their attempt to grow its share of the mobile commerce market, as well as to encourage consumers to use their Visa cards, instead of cash, around the world. China Leads The 2018 Advertising Push.

Regional 109