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‘Buy Now, Pay Later’ Goes Big

PYMNTS

What instant lending innovation have shoppers fallen in love with? For an important BNPL case study, we look to Australia, where Sydney-based market leader Afterpay has made such a splash that it’s changing the economy (sort of). Here’s a hint: We’ll tell you now … and you can thank us later. It’s a bona fide phenomenon.

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5 Lessons We Learned Using AI for Bank Email Marketing

South State Correspondent

Email is one of the most effective bank marketing channels available. Using AI for bank email marketing can get you a 2% to 13%+ lift, or improvement, depending on the technique. In this article, we give you our top five lessons to inspire your bank to adopt AI in marketing or leverage our data to improve your effort.

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Thoughts from American Banker Retail Banking Conference 2015

Celent Banking

The conference was well attended, with broad representation from all institution sizes and markets. Smaller institutions are finding it hard to overcome some of the barriers of resources and marketing that arise as the competitive landscape broadens. Presentations focused on targeted marketing for “moneyhawks” , new P2P models (e.g.

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First Wave of FinDEVr Silicon Valley Presenters Revealed

Fintech Labs Insights

Early this summer, we started reviewing applications from companies excited to present their latest fintech tools, technologies, APIs, platforms, case studies, and tutorials at FinDEVr Silicon Valley 2016. BBVA’s API Market helps developers access and build on core banking services for the digital ecosystem.