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Take Advantage of FSI Data to Illuminate Customer Relationships

Perficient

“Having a Balance With a Bank Doesn’t Make You a Customer.”. Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. Don’t Wreck Your Customer Relationships. Something he mentioned during the call stuck with me.

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Decision Platform Know-How Makes Winning Customers Personal

FICO

New IDC research predicts that within the next two years around 30% of global Tier-1 banks will rely on relevant and responsible personalization as a key differentiator to retaining loyal customers. It's a question continually posed in The 11 Commandments of Digital Banking. Read The 11 Commandments of Digital Banking.