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How Friendly Friction Builds Better Banking Experiences

PYMNTS

According to a recent study by Citibank , 31 percent of consumers use their mobile banking app more than any other — placing mobile banking behind only social media and weather for most frequented mobile destinations. Consumers’ preferences are undeniably shifting digitally when it comes to banking and financial services.

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Banking on a Winner: Fostering innovation to compete in today’s financial environment

ZootBlog

Not only are these banks expanding their base services but they are pulling in an innovative trainer versed in the latest technology advancements. Alternative lending platforms are providing capital to consumers more efficiently than traditional banks. Alternative Lenders.

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Killing Strategy: The Disruption Of Management Consulting

CB Insights

As a result, the company’s web traffic and sales conversion rates were lower than its competitors’ rates; its social media presence was limited; and its existing CRM tools failed to capture online insights to help the company better engage consumers.