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The Return Of The Celebrity-Backed Brand

PYMNTS

Celebrity brand endorsement is nothing new. In their hundreds of years of existence, the celebrity endorsement has become an increasingly prominent part of branding — so prominent, in fact, that by the end of the 20th century, they weren’t just endorsing products. 1 on its list of the top 10 emerging restaurant brands of 2018.

Branding 101
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The 2019 GonzoBanker Awards

Gonzobanker

And Partners CEO John Janclaes helped put Kony on the market map in mid-size shops, even keynoting Kony’s conference with a leadership book in tow. Consumers was the first big credit union to deploy the Phoenix core system and this year was the first big go-live of the Lumin digital banking system. Overpriced Unicorn (a.k.a.

Idaho 148
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The 2022 GonzoBanker Awards

Gonzobanker

Midsize bank stalwart Synovus went after the embedded finance market with the April acquisition of a 60% stake in payments processing firm Qualpay , launching Maast money-as-a-service. It’s hard to understand how Clobes has time in the day to drive her unlimited amount of leadership activities. What an amazing leadership story.

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The 2015 GonzoBanker Awards

Gonzobanker

It’s nice to see somebody passionate about using new payments technology to make banking easier and cheaper for the financially disadvantaged. A slew of new chief payments officers were appointed in 2015 to drive this critical revenue source. Department Whose Brand Isn’t Improving Award. As in, “Just nixdorf that loan payment.”

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The 2023 GonzoBanker Awards

Gonzobanker

Under Stuart’s leadership over the past 17 years, OnPoint has gone from under $2 billion in assets to knocking on the door of $10 billion, all while becoming the most recognized financial brand in the Portland market and achieving some of the industry’s best profitability in 2023. This is a team that we don’t believe sleeps.

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Finovate Spring 2018 – Day 2

William Mills

The company enables clients to achieve best-in-class results driving quality and innovation in Payments, Processing Services, Risk & Compliance, Customer & Channel Management, and Insights & Optimization. We license the technology to HW vendors and brands. Looks like they are based in Phoenix. ^WM. Interesting idea.