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JUNE 13, 2019

But when retail gets more niche or specialized, like in the arena of specialized outdoor good and equipment – the consumer’s interests and needs get a bit different. Quality and function are generally more key considerations than price alone – which means the customer is often looking for a wider range of very specific products.

Community 100

Community Branding Portland Retail 100

PYMNTS

JUNE 13, 2019

But when retail gets more niche or specialized, like in the arena of specialized outdoor goods and equipment, the consumer’s interests and needs are a bit different. All of those points of expansion, Phillips said, are intended to build a retail operation around a community of enthusiasts, and to reap the rewards of those synergistic effects.

Branding 100

Branding Portland Retail Denver 100

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MARCH 2, 2017

Boston-based athletic company New Balance has a simple mission: to become the world’s best running brand. Nike and Adidas would also like to be the world’s best running brand, and both are much larger. And those collaborations are even more on display in New Balance’s new brand of physical stores. The Run Hub.

Retail 100

Retail Boston Community Branding 100

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OCTOBER 12, 2020

We’ve listened to our community and their requests for different payment options – more and more retailers are offering this as an option. Beautycounter has retail stores in New York City and Denver, eCommerce capabilities and approximately 45,000 sales consultants across North America.

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Innovation New York City Denver Retail 270

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JULY 29, 2020

The retail news is full of companies that have made brilliant and sometimes dramatic pivots to catch up with the shift to Digital 3.0. Last week, it announced that its products would expand beyond the Twin Cities to Madison, Milwaukee, Chicago and (in September) Denver. “I But sometimes the pre-pandemic plans work out just fine.

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FEBRUARY 18, 2020

In some ways, sleep and bedding retailer Essentia has the perfect Hollywood story. Not the bottled water brand, mind you – the sleep brand. Like other brands, it has a memory foam base, but instead of polyesters, it uses hevea milk mixed with other essential natural and organic ingredients. An epic one, actually.

Company 139

Company Denver Branding Community 139

PYMNTS

APRIL 24, 2017

Take the clothing and accessories brand TOMS , for instance. The company operates on a “one-for-one” business model, which means that it donates one pair of shoes or glasses to communities in third-world countries for every pair sold to a first-world consumer.

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blockchain Denver San Francisco Community 109