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10 Data-Driven Ideas To Increase Branch Engagement

South State Correspondent

Branching is likely your bank’s highest functional cost, just ahead of loan production. At around $75 per year for unique visitors, it’s multiple times more expensive to service customers compared to other alternatives such as online, mobile, or phone. Certain transactions and many problems can only be solved in the branch.

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Doing More with Smaller Branches at Citizens Financial

American Banker

The bank, which operates in 12 states, is bringing customers in the door even as it cuts its retail square footage by half. The offer of a financial "checkup" that tens of thousands of people have accepted.

Retail 28
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Great Products Aren't Enough, Citizens' New Digital Chief Says

American Banker

The regional bank has consolidated all of its digital operations under a single leader. Find out what he thinks about customer expectations, bots, fintechs and the coming convergence of digital banking.