Boston Branding Comparison Retail 
PYMNTS
SEPTEMBER 7, 2018
Digitally native brands, especially those that sell tactile products like footwear, are seeing an offline opportunity in opening flagship stores in major cities. Shoe brand Allbirds , in particular, has brought a large retail space in New York City. The brand, however, has since begun to serve Canada and Australia.
PYMNTS
MARCH 2, 2017
Boston-based athletic company New Balance has a simple mission: to become the world’s best running brand. Nike and Adidas would also like to be the world’s best running brand, and both are much larger. Nike and Adidas would also like to be the world’s best running brand, and both are much larger. The Run Hub.
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PYMNTS
JANUARY 17, 2020
Retailers are aiming to help consumers manage chronic diseases as well as their overall health and wellness through new brick-and-mortar experiences. Through HealthHUBs, consumers are at the center of an unmatched retail health experience. CVS Health, however, is not the only retailer to bolster its health offerings.
PYMNTS
JANUARY 26, 2018
A companion mobile app enables tagging of favorites, style comparisons and, of course, shopping recommendations. First, said Evans, the platform grabs data from the brand behind the product. That means the retailer sees more sales and fewer returns. A Different Approach. Customers experience more confidence and less friction.
PYMNTS
NOVEMBER 11, 2019
Early accounts seem to indicate that the just-launched Apple -branded credit card is finding its way into customers’ hands, and into heavy use. The fee-free card is Goldman Sachs’ latest inroad into the retail consumer business after establishing its online Marcus brand in 2016, which makes unsecured personal loans.
PYMNTS
FEBRUARY 2, 2019
As PYMNTS is Boston-based, the company is, of course, excited to see Tom Brady take a shot at that sixth Super Bowl ring. The two brands first started working together in 2015. According to data from the National Retail Federation (NRF), stores will bring in around $14.8 The Super Bowl’s Cashless Future. Snack Time. per person.
PYMNTS
MARCH 11, 2016
Secrecy is a funny thing for brands. It keeps consumers interested, because a consumer that is always guessing about the next product release is, by necessity, always thinking about the brand. However, Target is not the only retailer in its segment that is taking such a strong, heavily invested swing at digital.
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