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The Best Opportunities for Retail Banks to Improve Customer Experience

Cisco

And it’s not just about happy customers… Boston Consulting Group data indicates personalizing customer journeys can lead to a 10-30% increase in revenue. The potential cost of a poor user experience for mobile banking is high. Of all the delivery channels measured in the study, only ATM increases in customer satisfaction.”.

article thumbnail

The Best Opportunities for Retail Banks to Improve Customer Experience

Cisco

And it’s not just about happy customers… Boston Consulting Group data indicates personalizing customer journeys can lead to a 10-30% increase in revenue. The potential cost of a poor user experience for mobile banking is high. Of all the delivery channels measured in the study, only ATM increases in customer satisfaction.”.