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FinovateSpring 2017 Live Blog – Day 2

William Mills

From their web site: The original idea for BeSmartee was founded in 2007 during the onset of the mortgage crisis. From their web site: We create, design and develop innovative applications, combining talent and technology to achieve high impact creative solutions for our clients’ needs. 12:28 pm Infocorp. Ana, CEO is speaking. “20

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MX Recruits Former Intel & Fiserv CMO, Don MacDonald

Fintech Labs Insights

MX appointed Don MacDonald to lead marketing and branding efforts and develop marketing strategies to help bank clients enhance the account holder experience. He has the skills, experience and proven track record to continue to evolve our marketing organization, build the MX brand and drive accelerated growth for the company.”.

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Finovate Fall 2016 Live Blog – Day 1

William Mills

Founded: May 2007. debut with its innovative e-form management system, the eximee™ Platform, eximee.com , at the September FinovateFall 2016 conference in New York. USAA is a customer and they are known as an innovator. I’m not quite getting their value proposition and I’ve seen these folks at Finovate in the past. Biometrics?

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We Analyzed 9 Of The Biggest Direct-to-Consumer Success Stories To Figure Out The Secrets to Their Growth — Here’s What We Learned

CB Insights

The Honest Company’s content marketing strategy that drives 151,000 visits from pre-qualified customers. Founded in 2007, Bonobos is the oldest company on our list of direct-to-consumer success stories. This was 2007, so buying clothes online wasn’t new — but there was still friction there.

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