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Decision Platform Know-How Makes Winning Customers Personal

FICO

Personalisation underpinned by applied intelligence and cloud-hosted platform technology offers a competitive advantage when it comes to winning customers. A similar number (25%) of well-established banks also expect to be fully reliant on deployment of data warehouses and analytics operations via cloud-hosted decision platforms.

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How to Unlock the Power of Hyper-Personalization

FICO

Insights that help them put the financial best interest of individual customers first, at the center of operation-wide decisioning. Feature generation and profiling facilitates an advanced data infrastructure for AI-enabled, digital business operations. Banks need insights that help them meet customers where they are in life.

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