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Collaboration: The New Competitive Weapon

Gonzobanker

In an industry where the top five institutions control more than half the market share, it amazes me how few of the 6,000 other banks are taking advantage of shared insights and resources to compete. We see the types of content being shared through social media. GonzoBanker Bank Chief Risk Officer Roundtable Phoenix Apr 3-5.

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Popeyes Teams Up With Uber Eats As Consumers Crave Delivery

PYMNTS

Inspired by tweets from customers hungry for delivery, Popeyes has teamed up with Uber Eats in select markets. The move comes as the delivery market seems ripe for Popeyes’ fare: Uber Eats said that orders for fried chicken have jumped by 54 percent and orders for biscuits have skyrocketed 83 percent over the past year.

El Paso 100
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The Return Of The Celebrity-Backed Brand

PYMNTS

The first recorded case of it dates back to the 1760s when Josiah Wedgwood and Sons, producers of pottery and chinaware, marketed their wares with endorsements from Britain’s royal family, hoping to show off the company’s inherent value and the high quality of their products. Celebrity brand endorsement is nothing new.

Branding 101
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Why The Sweet Smell Of Tech Success Can Be Rife With Failure

PYMNTS

Microsoft was incredibly confident in the product, as were many big names in the early 2000s market: Acer, Compaq, Fujitsu and Toshiba all promised to put out versions of the Microsoft Tablet PC by 2002. The Famicom did not have an easy entry into the market. ” That is not quite how the story turned out. The Famicom Console.

Video 152
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The 2015 GonzoBanker Awards

Gonzobanker

No one has been more successful at using social media to generate awareness and a positive image for their bank than Jill (@JillCastilla, @CitizensEdmond). Jill’s use of Twitter is a model for any bank CEO looking to engage on social media. Community bank marketing resources. Freudian Slip Award. C’mon Man!’

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Finovate Spring 2018 – Day 2

William Mills

Stephen Butler (General Manager), Sid Probstein (CTO & VP Professional Services), Alan Swahn (VP Marketing), Percy Johnson (VP Solutions), Alex Levi (VP Sales). Having market-tested various approaches to motivate action to improve online security with tens of thousands of consumers, the company is now launching its product.