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Virtual Reality Gains Traction In Retail

PYMNTS

Four temporary pop-ups have opened and are opening in New York, San Diego, San Francisco and in the Las Angeles suburb Santa Anita, CNBC reports. Location-based virtual reality (VR) startup The Void is partnering with mall operator Unibail-Rodamco-Westfield (URW) to open 25 new entertainment outposts in the U.S.

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Retail’s Ups And Downs: Rate Hikes, Dollar Stores And EpiPens

PYMNTS

And nothing is worse than a bad product launch or poorly planned marketing strategy. Just ask NBA superstar James Harden , who has been the subject of intense online ridicule this past week or so after images of his first-ever, Adidas-designed sneaker leaked online.

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MBA Candidates Get an Analytical Head Start from FICO

FICO

These are the ones who will be analyzing the purchase patterns of the multi-channel retailer’s customers, in order to come up with an effective targeted marketing strategy. Others will be tasked with assessing that strategy, and with helping to make the go/no-go decision regarding its implementation.

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The Future Of Fashion: From Design To Merchandising, How Tech Is Reshaping The Industry

CB Insights

Similar to Amazon’s Lab 126 initiative & Google’s Project Muze, scientists from UC San Diego and Adobe have outlined a way for AI to learn an individual’s style and create customized computer-generated images of new items that fit that style.