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Facebook vs. Your Website

Social Assurance

I do not want to diminish the power that social media places in our marketing strategy, nor undervalue the real challenges we face as a society with social media. Still, any social media strategy has got to start with a good content strategy. The content you create is intended to do something. Don’t set it and forget it.

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We Analyzed 9 Of The Biggest Direct-to-Consumer Success Stories To Figure Out The Secrets to Their Growth — Here’s What We Learned

CB Insights

The Honest Company’s content marketing strategy that drives 151,000 visits from pre-qualified customers. Most of the D2C companies that we studied focus on selling only a handful of different products, and many started out with just one. Today, the world’s dominant retailers are all online.

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