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Identity As A Service To The Rescue

PYMNTS

Social media platforms are infested with phonies, and not just your best friend’s irritating co-worker (although he totally is). This is about the fact that fake identities comprise 25 percent of new social media accounts created every day, and that 53 percent of all social media logins are fraudulent , according to a recent study.

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Facebook CMO Leaving To Focus On Promoting Diversity In Tech

PYMNTS

Facebook ’s Chief Marketing Officer Antonio Lucio is leaving the social media behemoth after just two years on the job to actively promote diversity in the technology sector. He wrote on his LinkedIn page : “After two meaningful years, I have decided to step down as chief marketing officer of Facebook.

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Facebook Live Now Offers Tipping

PYMNTS

The social media company is striving to help gamers obtain fame and engage communities and followers across the Facebook, Instagram and Oculus platforms, with the goal of luring them away from YouTube and Twitch. The feature is accessed through the bottom-right menu button in the app.

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TRENDING: Portillo’s On Pushing Order-Ahead Security To The Next Level

PYMNTS

The app features digital, shareable gift cards, loyalty points and rewards, and social media connection. Sonic Drive-In recently introduced its mobile ordering to Monroe, Louisiana, where it has six locations, and is working to drive usage with promotions that offer half-priced drinks and slushes ordered through the app.

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Uber’s Loss Leaders, LendUp’s Big Push And Citi’s Continuing Costco Calamity

PYMNTS

The flooding in Louisiana — and the various tragedies associated with it — is the dark side of this truism. percent stake in its business and a $1 billion investment in exchange for Uber exiting the China market. When it comes to weather, no news is usually good news. LendUp’s Pickup.

Cards 101
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A Step Ahead

Independent Banker

social media presence. With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. In McIlwain’s book “The Social Advisor: Social Media Secrets of the Financial Industry,” she assigns each social media platform a moniker.

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We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

It’s even harder when your target market would rather never think about what you’re trying to sell them — retirement, for example. Below, we’ll show you: How to use pre-launch marketing to build trust and hype. Use pre-launch marketing to build both trust and hype. WHY ARE THEy SUCCESSFUL?

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