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FinovateSpring 2017 Live Blog – Day 2

William Mills

Today is clearly Mortgage day at Finovate in San Jose. Seems like a pretty straightforward application of marketing automation and predictive marketing. New financial product category: home ownership investment. From their web site: Unison is the market leader in home ownership investment. infocorpgroup.

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FinovateSpring 2016 Live Blog – Day 1

William Mills

Industry Solutions Marketing Mgr.). Assaf Frenkel (VP, Product & Marketing). Some of the top companies in fintech are gathered for the Spring Finovate conference in San Jose. Well, it’s almost show time here in San Jose! Mills-Grimes is the Digital Marketing Consultant at William Mills Agency.

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FinovateSpring 2016 Live Blog – Day 2

William Mills

Sergii Danilenko (Head of Marketing). Banks are not experts in IT, so now they can leverage plug-and-play technology functionality. Corezoid is advocating for a “process focused” view of bank technology, by use of APIs. Sabina Bhatia (Director, Marketing). Scale private banking model to a much broader market.

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FinovateSpring 2016 Live Blog – Day 2

William Mills

What’s the market strategy? From their web site: “Chattanooga-based TransCard strives to build and service a world-class technology platform that supports innovative payment solutions across multiple markets. Sergii Danilenko (Head of Marketing). Sabina Bhatia (Director, Marketing). Maria Gurina (Bus.

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Finovate Spring 2018 – Day 2

William Mills

Stephen Butler (General Manager), Sid Probstein (CTO & VP Professional Services), Alan Swahn (VP Marketing), Percy Johnson (VP Solutions), Alex Levi (VP Sales). Having market-tested various approaches to motivate action to improve online security with tens of thousands of consumers, the company is now launching its product.