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How Financial Technology Partners can Help with Customer Acquisition Campaigns

FICO

The pandemic and associated economic uncertainty have made the landscape for card lending even more challenging, with the need to shape an effective strategy for engagement with all of their customers. Today’s prescreening solutions are very manual in nature, typically involving a list processing agreement with a credit bureau.

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2016 State of Content Marketing in Fintech

William Mills

Content marketing has rapidly emerged as a key marketing strategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. 2015 was a content marketing tsunami. Content marketing has arrived! My, how things have changed!

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FinovateSpring 2017 Live Blog – Day 2

William Mills

With the Fannie Mae and Freddie Mac still in recovery there has not been great investment in mortgage technology. These folks are may be one of the companies that bring 21st Century technology to the industry. They invested in new technology and are promoting the heck out of it. Ana, CEO is speaking. “20 infocorpgroup.

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How Credit Unions and Regional Banks Can Execute Strong Customer Acquisition Campaigns

FICO

The pandemic and associated economic uncertainty have made the landscape for card lending even more challenging, with the need to shape an effective strategy for engagement with all of their customers. Today’s prescreening solutions are very manual in nature, typically involving a list processing agreement with a credit bureau.