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[Podcast] What If? So What? Episode 2: What If I Convinced The CEO To Embrace Design?

Perficient

Chris Bernard, VP of UX and Design, CDK Global is an executive focused on design, technology and strategy based in Chicago. Chris has 15+ years as a leader applying design thinking principles to organizational change, entrepreneurship, emerging technology, digital transformation, devices, software, and technical platforms.

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Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

Experience design is a specific skillset that is needed to steer the execution of a bank’s digital strategy. Without this leader in the driver’s seat, banks become either too dependent on slower-moving, outsourced vendors or too fragmented as digital is deployed in silos across different business units. Own It, Bankers!

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Rise in Synthetic Experiences

Perficient

Synthetic content – imagery and video created using graphic arts tools and software – is a valuable tool in the race to personalize. However, in order to achieve and sustain this level of truly individualized digital experience, you’ll have to do more than just create a lot of content.

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