Digital Strategies Exercises Marketing Operations 
PYMNTS
OCTOBER 14, 2020
But this year, business at DRINKS – which also operates B2B wine distribution for Kroger, QVC and other accounts – hit so hard in Q2 that the company had to cap its shipments to have any kind of shot at meeting demand. “By Ignoring that technology component would be similar to thinking about Amazon as a big warehouse operator.”.
Jeff For Banks
NOVEMBER 28, 2014
And sometimes, we bankers fall into the trap of not considering our operating expenses as strategic investments. One of the ten is "not considering operating expenses as strategic investments". At a time when so many banks are challenged to grow revenues, marketing expenditures represent 2.1% of all operating expenses.
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