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Improve Engagement with Web Push Notifications and Sitecore Marketing Automation

Perficient

Refer to guidelines to make sure your messages appear cleanly to users. With the Web Push Notifications for Sitecore Module, available on github , you can manage Web Push Notification campaigns directly in Sitecore. The SXA component allows content authors to select the goal using a custom experience button.

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Market your community bank with first-party data

Independent Banker

It all forms what is referred to as first-party data, or information that organizations own and collect themselves, and it’s generally considered more valuable and accurate than information that outside providers collect, or third-party data. “The In addition, many marketers don’t have tools for capturing customer information themselves.

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PSA: Technology Is For Us Too, CTOs Aren’t the Only Ones with Tech in Their Budget

William Mills

Personally, I found two other findings more exciting because of how they validated what I have observed among my peers and clients: CMOs having added responsibilities that may include tasks falling within customer experience or sales, for example; and. Our inside sales team is, in effect, part of our marketing team.