Remove Customer Experience Remove Digital Strategies Remove Leadership Remove Trends
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3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

Even amid today’s uncertainties, digital leaders can increase their chances of success with strategies that reflect the fundamental qualities of empathy , alignment and agility. Google Trends shows a marked rise in “empathy” searches, peaking recently at levels six times that of 2004. Start with Empathy.

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Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

The lack of clear ownership in driving digital transformation represents a huge roadblock for financial institutions fighting to stay relevant. Bank executives are coming to understand that in today’s world, the customer experience (CX) is the product, although not all have made a serious commitment to address newfound competition.

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End-to-end digitization – the key to outstanding customer experience?

NCR

For every financial services provider operating today, digital technologies and channels are a key part of the mission to deliver the highest possible standard of customer experience. As highlighted in the KPMG research, there are some big obstacles to universal digital transformation, so what should FIs do to overcome them?

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More Than a Brand Steward: The Redefined Role of CMO

Perficient

This is not a short-term trend either. Under GDPR and CCPA, CMOs need to understand the current landscape of customer data privacy and data collection transparency laws and, moreover, how to address the experience of asking for and then acting on information captured so as not to alienate and lose customers they fought so hard to win.

Branding 378
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Discover how your bank can become a change master

Accenture

Internal and external drivers are focusing these programs on cost control, improving the customer experience, digitisation and compliance. This is the change that can deliver the greatest economic benefit.”.

Survey 154