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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

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The community bank’s complete guide to building trust

Independent Banker

But for most community banks, building a trustworthy brand isn’t a conscious effort. So first, we’ll look at how two community banks have become trusted pillars of the community through charity work and good old?fashioned fashioned customer service. billion-asset community bank. Build your community.

Community 139
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The 2022 GonzoBanker Awards

Gonzobanker

TD has been a player that maintained its acquired market share so we are hoping this one doesn’t get messed up like other Canadian banks that have struggled in the Southwest. Hats off to Thomas Shara at Lakeland and Tony Labozzetta of Provident for architecting the new $25 billion super-community bank in New Jersey. Bravo April!

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From AT&T To Xerox: 65 Corporate Innovation Labs

CB Insights

Their goal is to find ideas that “enhance or refine an existing AT&T product or customer experience.” Innovation Lab Name: One Market Center. Visa’s innovation lab within One Market Center is designed to offer increased collaboration for teams working on their latest tech solutions. Founded: 2013.