Community Bank Millennials social media White Paper 
William Mills
MAY 11, 2016
In 2015, 70% of customers preferred to open bank accounts through mobile channels. Fiserv is meeting that need for FIs and millennials. Demo: In Instagram – Example dude sees an ad for sunglasses from a bank called Genius. Industry leader Fiserv is tackling the issue account opening for Millennials.
Gonzobanker
DECEMBER 22, 2015
Jill Castilla, CEO of Citizens Bank of Edmond, Okla. This year, the award is less about advancing “your career” as it is about advancing “your bank.” No one has been more successful at using social media to generate awareness and a positive image for their bank than Jill (@JillCastilla, @CitizensEdmond).
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