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The Recency Trap and Building Deposit Balances

South State Correspondent

One of the lessons that was driven home at the recent American Banker Small Business Banking Conference in Nashville was the difference in marketing between large national banks and community banks, particularly deposit marketing. Many banks fall into the “recency trap.”

Marketing 195
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5 New Year’s Resolutions For Any Sized Bank That You Must Get Right in 2023

South State Correspondent

Building out the ever-important treasury management suite, targeting deposit-rich customer segments, and creating new savings products are all examples of how banks can build deposit balances at low cost, low-rate sensitivity, and high deposit convexity. Lending Focus – Interest Rate Sensitivity and Credit Accuracy. Conclusion.

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2021 GonzoBanker Awards

Gonzobanker

The merger of equals activity in 2021 was sky high, primarily because banks with pinched margins from low rates worked to grabbed scale. From nowhere, sizable regional players are being created. Bank Merger of the Year. Performance and multiples continue to be solid, outperforming most regional banks. You tell us.

Fintech 147
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The 2019 GonzoBanker Awards

Gonzobanker

. ————————————————————————— The ‘En Vogue’ Trend of the Year – Credit unions buying community banks. Smarter Bank Individual Awards. Well done, sir!

Idaho 148
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The 2023 GonzoBanker Awards

Gonzobanker

Not the financial industry’s “Troublemakers ” – those regional and community banks, credit unions and supporting fintech entrepreneurs who continue to engage customers and communities and find niches that keep the grassroots of our country’s financial system alive and kicking. billion bank in the Mid-Atlantic region.

Fintech 195