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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

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Google Pay Adds 29 US Banks To Mobile Payment Service

PYMNTS

Community Bank of the Bay. Community First Credit Union (OH). Evans Bank. Federated Bank. First Bank of Boaz. First National Bank of Milaca. Grand Savings Bank. Greater Cleveland Community Credit Union. Greenleaf Wayside Bank. Hometown Community Banks. Success Bank.

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Function Over Flash

Independent Banker

Certain mobile functions and features are essential to the success of a community bank’s mobile banking offerings. Newfangled mobile capabilities could help community banks stand apart from their competitors. Funds transfer (within same bank). a technology and core software firm in Cedar Falls, Iowa.

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Function Over Flash

Independent Banker

Certain mobile functions and features are essential to the success of a community bank’s mobile banking offerings. Newfangled mobile capabilities could help community banks stand apart from their competitors. Funds transfer (within same bank). a technology and core software firm in Cedar Falls, Iowa.

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The community bank’s complete guide to building trust

Independent Banker

Building trust in your institution has a lot to do with technology, from implementing strong data security practices to humanizing your online customer interactions. But for most community banks, building a trustworthy brand isn’t a conscious effort. billion-asset community bank. Build your community.

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Who were ICBA’s Top Lenders of 2022?

Independent Banker

The Peoples Bank helped the Jones family of Legacy Dairy in Hiseville, Ky., From left, Ally Jones; bank chairman, president and CEO Terry L. Last year, community bank loan producers were faced with both record-low interest rates and a glut of deposits. Iowa State Bank. American Bank, National Association.

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A Step Ahead

Independent Banker

With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. If you’re an online bank or are simply looking for younger, more millennial-type customers, Twitter and Instagram are strong platforms to use. With a combined 2.5